Sande's Blog

A Storybook of Love Stories, Personal Stories,

Advice for Small Business Owners & Photographer Tips

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February 28, 2019

Can I get a moment of silence on how GORGEOUS Rachel is?  I have worked with Rachel a couple of other times (she modeled my wedding veils for me!) and I'm always in awe of her beauty.  This session was no different.

Rachel has recently obtained her Real Estate License (congratulations Rachel!) and wanted to immediately start her Personal Branding campaign.  Smart move girl!

We had a wonderful time together in downtown Victoria.  A special thank you to Bella Bakery and Rosebud Cafe for allowing us to come in and take photos.  They were so sweet to us.  We made sure Rachel had lots of diversity in her portfolio to assure that she has plenty of photos to choose from.

Rachel has already been using her photos for her social media, I love watching how strategically she has been posti...

February 13, 2019


The key to succeeding on Social Media is consistency.   You have to commit to show up regularly on all your platforms and create content that will encourage engagements from your audience. That can be challenging!  Do you ever wake up, turn on your computer and stare at it?  “I have no idea what I’m going to post today!”  Or “how am I going to find time to post today?”  It is helpful if you have a catalog of images to choose from when you are at a loss of what to post.

With a Personal Branding session, you not only receive personal photos of yourself – you receive stock images that showcase your products, your storefront or anything else that pertains to your business.  You can bring items to your session or if we are your place of business, I will...

February 12, 2019


What is the difference between head shots & personal branding?   A head shot is simply a photo of you, usually in front of a backdrop, shot from the waist up.  There is nothing wrong with that.  I have a company that schedules these quarterly.  They have a photo of every one of their employees on their website.  That works perfectly for that.   It’s a brief introduction of who you are.

A Personal Branding session takes that MUCH further.  We could start with traditional head shots because sometimes we need that!  But then the real fun begins, photos of you in action!!  Your photo session will include lifestyle type photos – photos of you on location, you with your products, you interacting with your clients – the sky is the l...

February 12, 2019

Want to know what I like best about being a photographer?  I am behind the camera.  I hate having my own photo taken! 

I started my business a little over six years ago and I was a complete novice.  I knew nothing about promoting my business.  I started using traditional advertising methods.  In fact I spent hundreds & hundreds of dollars on advertising.  More than I want to think about.  And you know what that got me?  Nada.  Out of all my print advertisements, I got one inquiry.   No bookings - just one inquiry.   Don't get me wrong - I'm sure print ad's work for many, it just didn't work for me.

What I did come to realize is that all of my business was coming as a result of my Facebook & Instagram pages.  So I needed to learn how to best work t...

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I am Sande, a photographer, social media manager, storyteller and unexpected entrepreneur.  I adore my clients and love to tell their stories.  Here you will find some social media + branding tips as well as stories about the wonderful people I've met on this journey.

I also occasionally share stories on my crazy life and family

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